9 Reasons Why I Volunteer for Social Media Marketing World
Becoming a Volunteer What if I were to tell you you are scheduled to volunteer for 20+ hours over three days, plus training, and days that start at 7:30 and go until midnight? And you’d [...]
When the British Rock Band Isn’t British: The Importance of Brand Positioning
The Importance of Brand Positioning (psst… it’s for Your Customers!) There are many reasons why it is critical to create strong brand positioning for your business. From helping your [...]
Day One: Buzzer Management, or rather, the Battle Against Perfection
A few things to know about me. I’m constantly in search of new stories, new information, and the best iced coffee around. Far too many of my stories start out, “I was listening to a podcast and…” [...]
My Blogging Challenge for Consistency-Avoiders (Like Me!)
Blogging for Real Lately, everything has been pushing me to a specific place. Here. Now. Blogging consistently about things I know to help other business owners be successful. But I’m [...]
B2B Social Media Tips for Creative Professionals
Last week I had the opportunity to speak to the talented members of San Diego Media Pros, a local association for media professionals. The topic? B2B social media tips for marketing their [...]
7 Benefits of B2B Social Media Marketing – Part 2
Last week we talked about the stats around B2B social media marketing and looked at numbers behind social media usage. And it was fun because numbers always are. We also dove into who is using [...]
Why Your Business Needs to be Using B2B Social Media – Part 1
B2B Social Media – Does it Work? “How about B2B social media? Is there any value in using it? Does it work?” This question comes up a lot recently, including in a workshop I sat in on [...]