Last week I had the opportunity to speak to the talented members of San Diego Media Pros, a local association for media professionals. The topic? B2B social media tips for marketing their [...]
Last week we talked about the stats around B2B social media marketing and looked at numbers behind social media usage. And it was fun because numbers always are. We also dove into who is using [...]
B2B Social Media – Does it Work? “How about B2B social media? Is there any value in using it? Does it work?” This question comes up a lot recently, including in a workshop I sat in on [...]